About this item

• Stunning image quality: The rear exposure Exmor R full frame sensor with 33 MP in combination with the processing performance of the new Bionz XR delivers outstanding shots in professional image quality – even in low light. Both colour processing and creative modes have been adopted by the latest professional cameras from Sony, allowing you to capture true-to-life and vivid images in your own individual style.
• Unmatched car focus performance: Thanks to the latest real-time tracking technology and auto-focus with eye detection (human/animal/bird), your subject will be constantly focused when taking photos or videos. In addition, the α 7 IV captures up to 10 frames per second with fast buffer release, so you don’t miss a moment.
• Unique operation: With a fast and sharp electronic viewfinder with 3.69 million pixels, a new, tilting 3-inch touch screen and an integrated 5-axis image stabilisation system (IBIS), the α 7 IV ensures a pleasant shooting experience and blur-free images. Thanks to the new, intuitive menu system with touch function from Sony, a special rotary wheel for photos/videos/slow motion and time lapse as well as two card slots, you can easily switch between photo and video recording – so that nothing stands in the way of your creativity.
• Top-quality. Record videos in impressive 4K quality at up to 60p, with full pixel reading and no pixel binning. Sophisticated filmmakers can record 10 bit with the α 7 IV content in 4:2:2 and produce cinema quality images using the S-CINETONE/S-LOG 3 image profiles without much effort during post-processing. Thanks to the incredibly fast real-time eye focus, the camera ensures that the eye of your subject remains constantly in focus even when moving – in humans, animals and birds.
• Stay connected: Stream live content with the α 7 IV at up to 15p in 4K or 60p in Full HD even without memory card and stay connected to your followers at any time. With the latest generation 3.2 USB-C connectivity, ultra-fast Wi-Fi chip and automatic Bluetooth image backup mode, you can instantly stream your images and share them with the whole world.
• Top technology by Sony: Choose from more than 40 full-format original Sony lenses to let your creativity run wild. With the lenses specially designed for Sony cameras, you can easily capture excellent quality.